Every foreign trade practitioner has experienced exploration and confusion. Today, I would like to share the true story of Lao Zhang (a pseudonym), a novice who just started to enter the field of foreign trade this year. He has shown us the importance of persistence and fine-tuning through his own experience.
Although Lao Zhang has not been in the field of foreign trade for a long time, his enthusiasm for foreign trade has never subsided. At the end of 8 this year, Lao Zhang contacted us through QQ and expressed his desire to customize a foreign trade website that can add goods and PayPal payment functions. This seems to be destined, because we have developed a foreign trade mall plugin (MaryShop) based on Z-Blog, which supports a variety of payments, such as: PayPal, stripe, coinbase, etc. This plugin fully meets Lao Zhang's needs and allows him to start his own foreign trade journey. At 4 am on 10 5 of the National Day holiday, Lao Zhang announced in the WeChat cooperation group: "I successfully got my first order!" Soon after, there was news that "another order has come". From his text, he could feel his joy, and we were also happy for him because he was using the plugin developed by us. After that, Lao Zhang expressed his willingness to share his experience.
Old Zhang said:
A month ago, I set up the website. At first, I heard that you must put advertisements in foreign trade, otherwise you can't attract traffic. So I started to put advertisements, which attracted a lot of clicks, but no one bought any products. Later, I wanted to try to learn the domestic operation method and find some influential Internet celebrities to promote. I went to TikTok (overseas version of Douyin) to find partners, and found two Internet celebrities with 2 - 3 million followers in South East Asia. They posted some videos, which brought a lot of traffic. Some people registered accounts, but no conversions were generated.
I was puzzled and had no way of knowing the reason. I once suspected that it was a problem with the price of the product. Was the price too high?Scrolling through Twitter and Facebook late at night, reading other people's experiences of making first-order sales in difficult situations, hoping to find answers from themWhen I feel overwhelmed,I finally hit upon a key point. I decided to continue running ads, tweak the platform slightly, and shift my target audience to Facebook and Instagram。
Around 2: 30 in the morning, I received a message that the order had been paid. At that time, I thought I read it wrong. After confirming it, I realized it was true. For a while, I had goosebumps, my hands were in a hurry, my palms were sweaty, and I was extremely excited. More than an hour later, around 4 in the morning, I received another order reminder. Although the order had not been paid, I immediately contacted the customer, and soon he paid! I couldn't sleep all night, tired and excited. This made me realize a truth. When I am in trouble, I should change my mind in time and look for other solutions. I hope my experience will be helpful to you who are experiencing confusion or those who plan to engage in foreign trade.
I would like to thank the MaryShop team for their prompt response to messages and efficient problem solving. Some foreign customers have reported that my website does not support Google one click login, which bothers them and requires them to enter their password every time. After I reported the problem to MaryShop customer service, they let me update it after only 3 days.
The above are Lao Zhang's original words. We slightly modified the typos and key lines on his text. Thank you very much Lao Zhang for your support. I hope his business will do better and better!!
